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What is Neuro-Linguistic Programming (NLP)?

Neuro-Linguistic Programming, or NLP, is the study of human excellence and communication. Because we all want to have control over our behaviour and emotions we look to NLP for the tools to run our own brain and manage our states of mind.

This way of thinking and the tools and techniques that are phenomenally powerful in assisting us, and our clients, in creating lasting transformations was developed in the '70's by Richard Bandler and John Grinder.

By studying experts in their fields and then utilising a 'breakdown process', these pioneers of NLP were able to evaluate the thoughts, values, actions and beliefs of the expert to create a 'model' of success. By replicating these results Bandler and Grinder were able to discover the 'core elements' inherent to the successful results and modelled them to create Neuro-Linguistic Programming.

Today, as a way of assisting clients to achieve maximum results easily and quickly, NLP is used extensively by coaches, sales professionals, business leaders and educators with enourmous success.

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Some of the beliefs of NLP:

  • There are no resistant clients, only inflexible communicators. Effective communicators utilise all communication presented to them.
  • People are not their behaviours. Accept the person, change the behaviour.
  • Behaviour is geared for adaptation, and present behaviour is the best choice available. Every behaviour is motivated by a positive intent.
  • Calibrate on behaviour. The most important information about a person is that person's behaviour.
  • The map is not the territory.
  • You are in charge of your mind, and therefore your results.
  • People have all the resources they need to succeed and to achieve their desired outcomes.
  • There is only feedback. There is no failure, only feedback.
  • The meaning of communication is the response you get.
  • Who can benefit from NLP?

    Trainers and Educators learn new paradigms for inspiring and engaging students, as well as effective techniques for dealing with challenging learning environments. Mental Health Professionals learn new skills and techniques that supplement their repertoire, and gain additional insights into helping clients make the changes that support their own process of healing.

    Managers and Entrepreneurs use the information to develop strong teamwork and relationships, and to foster positive interpersonal skills. Negotiations and problem solving sessions are enhanced to create solution-oriented, win-win approaches.

    Sales people learn to build deep levels of rapport, gauge and fulfill the criteria and values of clients, and develop effective methods for handling buyer's 'guilt' or future objections so the sales relationship is long-term and mutually satisfying.

    People find that through using these techniques, their personal happiness and professional success is more consistent, and much more predictable. Their effectiveness when working with others is dramatically increased, and their ability to empower themselves for optimum results will be increased.

    Students of NLP talk of the ability to generate empowering emotional states within themselves at will, eliminate any negative emotions or limiting decisions, identify and change limiting beliefs, inspire themselves with a compelling future that will have much better chances of coming true, and create patterns of excellence from any role model they choose.

    Whether you're already succeeding in your profession, having some difficulties, or if you're transitioning into a new position, NLP can help you achieve, maintain and enhance excellence.